Mobile app design for athlete’s nutrition
Foodbuddy helps athletes neatly organize their food patterns and share them with others.
FoodBuddy helps you choose ingredients and create a menu based on your personal nutrition preferences, type of competition, and stage of training. It also helps you find suitable meals in nearby cafes and restaurants.
Our goal was to create an app that combines all the food pattern tracking features in one: log food, count impact, analyze trends, push notifications, search food and recipes, recommend places and follow friends.
Tracking every meal can be exhausting, which is why we have simplified the food logging process. It’s now easy to add new portions during the day, and all the important nutritional information is automatically calculated in the app with the necessary accuracy.
You can monitor the actual ratio of protein, fat, and carbohydrates and see how it compares with your optimal calorie and nutrient plan for the week.
Users of the Foodbuddy app are triathletes, cyclists, and runners — people participating in Ironman and marathons. These types of sports require training long and hard, adhering strictly to diets, constantly overcoming oneself, and exercising tremendous willpower.
We intentionally moved away from the vanilla and joyful aesthetics typically found in healthy food trackers. Instead, we have incorporated pixelated icons created by the project’s illustrator into the core of the app’s design. Now, the process of tracking nutrition and finding food resembles a good old-school computer game.
Foodbuddy also helps you find cafes and restaurants serving healthy food by matching your food preferences with their menus.
As your designated lunchtime comes approaches, the app sends you a notification with an invitation to see a list of nearby places serving meals that are most suitable for you right now, considering your food plan and consumption history.
It’s really nice to see that designers care about user experience first and foremost, not just customer approval. You expect help and ideas from designers, and I received both from the Motka team.
Thank you!